Listen up LADIES!
The first-ever high heel race in Malaysia has opened for online registration!
The High Heel Dash is an event that celebrates women empowerment in Malaysia. Participants will raise funds for charity and dash 50 metres in high heels to win attractive prizes. More than half of the funds raised will go directly towards the Women's Aid Organisation (WAO), which needs the funds to refurbish the shelter for women who are survivors of domestic violence.
Date: 23 May 2015 (Saturday)
Time: 10am - 6pm
Venue: The Square, Publika
The WAO is a non-profit organisation that works towards the elimination of discrimination against women, and to bring about equality between women and men. "By pledging your donations, you will help women overcome the hurdle of surviving violence," said Ms. Sumitra Visvanathan, the WAO's new Executive Director.
How To Start Fundraising?
- Go to The High Heel Dash’s SimplyGiving event page here => www.simplygiving.com/event/thehighheeldash
- Click on the 'Start Fundraising' button
- Follow the steps to sign-up/log in (if you have an existing account on SimplyGiving) and setup your fundraising page
- Start promoting your page to your family and friends for them to pledge their donations
The High Heel Dash is pairing up with
SimplyGiving.com, Asia’s largest online giving community, to empower participants to go the extra mile and fundraise for the WAO.
Participants can choose to pay a registration fee or get their friends to pledge a minimum amount of donations to the WAO. Singles participants, whose entry tickets cost RM150 each, will get to race for free if they manage to raise a minimum of RM300 worth of donations to the WAO. For doubles participants, the fee of RM250 will be waived if the duo manage to raise RM500 or above. dashers will receive goodie bags worth RM500 and RM800 respectively; and be eligible to dash 50m in high heels to win attractive prizes. There is also the option to dash for a good cause and for free by being a fundraiser.
Early bird sign-ups will receive premium goodie bags valued at RM785 each whereas participants who sign up after the early bird offer will receive goodie bags valued at RM500. These goodie bags include products, vouchers and more from sponsors.
What are the PRIZES?
- Grand Prize (x1) - Tickets for Two (2) to London
- 1st Prize (for both "Singles" & "Doubles" categories) - Tickets for Two (2) to Phuket & L'Oreal Professionnel Hampers
- 2nd Prize (for both "Singles" & "Doubles" categories) - 26,000 Enrich Miles
- 3rd Prize (for both "Singles" & "Doubles" categories) - 18,000 Enrich Miles
Besides the race, the event will also feature inspiring talks from leading female figures, performances, activities, and booths offering products and services for the modern woman. The High Heel Dash is supported mainly by women-focused businesses such as Malaysia Airlines (title sponsor), Enrich by Malaysia Airlines (title sponsor), Marie Claire (official magazine partner), Tongue in Chic (official fashion & lifestyle portal), Lewre (official shoe partner), Curves Malaysia (official fitness partner), L’Oreal Professionnel (official hair partner), Shu Uemura (official makeup partner), Toni&Guy Mont Kiara (official salon partner), myBurgerLab (official F&B partner), Smooshie (official juice partner) and many more supporting partners including Strip: Ministry of Waxing, LeBunny Bleu, The Cooking House, Sothys and Gary Chong Studios.
High heel runs have become a global symbol of empowerment and solidarity for important women’s causes around the world. First introduced in 2006 by Glamour magazine in Amsterdam, dozens of cities around the world from Hong Kong to New York now organize races every year. The organizers of Malaysia's High Heel Dash hope to make it an annual event.
